AI GTM Program Manager

Overview

Lead the end-to-end AI SDR program at Bloomreach, guiding demand-gen across regions to drive measurable pipeline and ROI. You’ll set direction, collaborate with SDRs and marketing ops to optimize how AI agents and humans work together, and drive continuous enrollment and tooling choices. You’ll report on performance and own the program’s impact on revenue, while evolving the operating model for scalable, agentic outreach. This role offers influence over a fast-growing, AI-first go-to-market platform and cross-functional collaboration at scale.

Pay / Benefits

• flexible working hours
• remote-friendly culture
• volunteering 5 paid days/year
• education budget ($1,500/year)
• employee assistance program
• Calm subscription

Responsibilities

• Own the AI SDR program end-to-end across AMER, EMEA, and APAC
• Define enrollment logic, agent behavior, handovers, and pipeline outcomes
• Track ROI metrics (cost per meeting, cost per pipeline dollar) and report to leadership
• Collaborate with SDR leaders to diagnose and fix lead quality, prioritization, and handover issues
• Coordinate with platform ops managers to run inbound/outbound processes
• Drive signal-driven enrollment through account scoring, intent signals, and engagement data
• Develop automated program reporting dashboards and reduce manual exports
• Plan and launch new agentic programs following the core pattern (signal in, agent acts, human closes)
• Partner with Sales and Marketing to ensure buyer signals translate into next steps and revenue impact
• Maintain and evolve the tech stack (Salesforce, Salesloft, Qualified, UserGems, Claude) and evaluate new AI-native tooling

Key requirements

• Experience running demand-gen/SDR/BDR or GTM programs with measurable outcomes
• Operational experience with AI workflows in production
• Ability to setRequirements, challenge builds, and identify whether issues are data- or agent-related
• ROI fluency with cost-per-outcome models and live dashboards
• Comfort working with frontline teams and translating problems into solutions
• User-facing partner for SDRs and AEs, with strong stakeholder management
• Ability to read workflows, question data models, and learn new tools quickly
• Global- or multi-region experience including cross-language coordination

• data-driven decision making
• problem solving
• cross-functional collaboration
• experience with LLM tooling beyond vendor UIs (e.g., Claude Code, MCP, custom agents)
• familiarity with AI-driven workflows and automation
• ability to read workflows and data models

…