PR Account Director

Overview

As PR Account Director, you will lead integrated PR and communications campaigns across property, regeneration and placemaking. You’ll act as a trusted senior adviser to clients, developing clear strategies that deliver commercial and reputational impact. You will shape strong media narratives and thought leadership while overseeing budgets, timelines and account profitability. You’ll mentor and develop the team, grow existing accounts and contribute to new business, working with organisations shaping some of the UK’s most interesting places.

Responsibilities

• Lead integrated PR and communications campaigns across property, regeneration and placemaking
• Act as trusted senior adviser to clients
• Develop clear strategies delivering commercial and reputational impact
• Create media narratives, thought leadership and campaign ideas
• Oversee budgets, timelines and account profitability
• Support and develop the account team
• Identify opportunities to grow existing accounts
• Contribute to pitches and new business activity
• Build relationships with property, business and trade media

Key requirements

• Strong agency-side PR experience at Account Director level or senior account manager ready to step up
• Solid understanding of built environment, property, regeneration or placemaking sectors
• Excellent strategic, writing and media relations skills
• Confidence advising senior clients and challenging thinking
• Commercial awareness and experience growing accounts
• Supportive leadership style and interest in developing people
• Ability to balance strategic thinking with hands-on delivery

• leadership
• strategic thinking
• relationship building
• media relations
• writing
• campaign strategy

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