Social Media Manager, UK, Amazon Music

Overview

As Social Media Manager for Amazon Music UK, you will shape local social strategy to grow engagement and reach on Meta, TikTok, and YouTube. You’ll manage daily UK social channels, collaborate with regional teams, and steer content identity and storytelling across campaigns. Your data-driven approach will test, measure, and iterate to improve results in a fast-moving environment. This role offers a chance to influence how Amazon Music engages fans, artists, and creators at a UK level while working with cross-functional partners.

Responsibilities

• Shape local social marketing strategy with a focus on engagement and reach (Meta, TikTok; testing on YouTube)
• Manage day-to-day UK social channels (posting, boosting, monitoring, moderation)
• Collaborate with the UK team and editorial partners to identify locally relevant growth opportunities
• Guide creation of social assets and visual identity for owned channels
• Set, report, and own social KPIs and performance tracking
• Partner with EU brand team to integrate social into campaigns and briefs
• Contribute to regional European organic social strategy
• Educate the team on social trends and capabilities
• Support livestream activations with real-time content and paid amplification
• Manage influencer and creator activations from briefing to reporting
• Oversee an external social media agency

Key requirements

• Experience creating visual assets for digital, mobile, and social
• Experience in a social media marketing role (agency or in-house)
• Experience growing brand engagement and reach on Meta, TikTok, YouTube
• Experience managing senior stakeholder relationships and overseeing marketing budgets
• Experience with reporting/analysis for social channels and developing editorial/copywriting/social content
• Fluency in English (written and verbal)

• creative and innovative
• strong project management
• excellent communication
• Experience with Meta platforms
• TikTok
• YouTube

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