Product Manager – GTM (Revenue Applications)

Overview

In this role, you own the product strategy and roadmap for the GTM applications estate, driving an AI-native, end-to-end demand-to-cash platform. You partner with cross-functional stakeholders to maximise business value, adoption, and user experience within a global SaaS environment. You shape how revenue, marketing, and finance tools work together, reducing friction and enabling scalable growth. This is a strategic, impact-focused position that guides platform investments and vendor decisions.

Pay / Benefits

• 25 basic holidays (up to 30) including birthday off
• flexible and hybrid working
• wellbeing initiatives and gym discounts
• laptop and equipment provided
• on-demand pay tools
• annual meet ups

Responsibilities

• Own and prioritise an outcome-based roadmap for GTM applications tied to measurable results (pipeline velocity, conversion, sales productivity, order-to-cash, billing accuracy)
• Lead structured discovery with stakeholders to translate business demand into clearly framed problems and prioritised solutions
• Manage the quote-to-cash road map end-to-end, focusing on reducing cross-system friction during the order-to-invoice handoff
• Drive AI-native capabilities across the GTM estate to connect demand-to-cash in a unified platform
• Oversee internal user experience and adoption, addressing friction and shadow work as product problems
• Define value cases for investments and defend prioritisation to senior sponsors
• Collaborate with delivery to sequence work and maintain discovery rigour without direct engineering management
• Contribute to vendor selection and adoption of new features, with procurement handling contracts
• Maintain product documentation and rationale for the estate, including billing integrations with NetSuite
• Define and report metrics showing the platform’s business value
• Build and maintain strong cross-functional relationships to balance competing demands

Key requirements

• Demonstrable product management of enterprise CRM (Salesforce preferred)
• SaaS product experience in subscription or recurring-revenue models
• Understanding of quote-to-cash interfaces between front-office and finance systems
• Exposure to marketing and revenue tech such as Marketo, Gong or similar tools
• Proven ability to drive platform adoption using usage data and user feedback
• Experience embedding AI-enabled ways of working and designing end-to-end journeys

• Stakeholder management at senior level
• Ability to partner with engineering and delivery teams without direct reports
• Independence and maturity to run a value stream with minimal direction
• Salesforce CRM
• Marketo
• Apollo

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