Overview
In this role you will support the region to drive occupancy across Barchester’s care homes. You will collaborate with an exceptional management team to ensure first-class care and strong regional performance. The position involves managing enquiries, enhancing conversion, and building local partnerships to generate occupancy opportunities. You will operate within a supportive, growth‑oriented environment that emphasises professional development and delivering high-quality resident care. This is a chance to apply sales and marketing expertise to expand the reach and impact of a leading UK care provider.
Pay / Benefits
- competitive salary + commission
- car allowance
- retail and leisure discounts
- wellbeing support
- Best Doctors Service
- opportunity for progression
Responsibilities
- Managing enquiries to improve conversion rates and meet occupancy targets
- Networking with the local community to raise the home’s profile and generate enquiries
- Supporting local and wider marketing activities to drive enquiries and occupancy
- Identifying opportunities to improve sales and marketing performance
- Analyzing data using CRM tools and maintaining contacts database
- Providing tours and engaging with potential residents and their families
- Responding to sales enquiries and actively generating leads
- Representing Barchester in a friendly and professional manner for the home
Key requirements
- Proven sales and marketing experience, preferably in healthcare
- Ability to analyze data using Salesforce or similar CRM
- Self-motivated and target-driven
- Strong interpersonal skills
- Confident user of Microsoft Office (Excel/PowerPoint)
- Full UK driving licence
- strong interpersonal skills
- self-motivated
- target-driven
- professional communication
- Salesforce
- Microsoft Office (Excel, PowerPoint)
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