SEO & AI Search Specialist

Overview

In this role you help clients enhance visibility across traditional search and AI-driven search experiences. You will shape SEO foundations while embracing Generative Engine Optimisation (GEO) and AI search to support discovery and growth. You’ll work at the intersection of digital marketing and AI, staying ahead as search evolves. This position offers a chance to influence client strategies and establish expertise in a fast-growing area of digital marketing.

Responsibilities

• Support the development and execution of SEO, GEO and AI Search strategies
• Conduct SEO and AI search visibility audits
• Analyse brand representation within AI-generated responses
• Create content, entity optimisation and digital authority strategies
• Apply SEO best practices across technical SEO, content optimisation and authority building
• Deliver training, workshops and presentations
• Support new business opportunities and thought leadership
• Monitor AI search developments and adapt client strategies accordingly

Key requirements

• 3+ years’ experience in SEO, organic search or digital marketing
• Strong understanding of technical SEO and content optimisation
• Demonstrable experience delivering successful SEO strategies
• Curiosity and enthusiasm for emerging AI technologies
• Experience with GA4, Google Search Console, Ahrefs, SEMrush or similar
• Excellent communication and stakeholder management skills

• communication
• stakeholder management
• curiosity
• GA4
• Google Search Console
• Ahrefs

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