Graphic Designer

Overview

As Packaging Designer at Primark, you shape packaging solutions that strengthen the brand and improve the in-store experience. You will lead end-to-end packaging projects within an in-house team, translating briefs into print-ready designs while maintaining brand identity. You’ll bring fresh, commercial ideas across product categories and coordinate with stakeholders to meet deadlines. This role offers a chance to impact a high-volume design environment and advance within a people-centric culture.

Pay / Benefits

• Healthcare
• Pension
• Bonus potential
• 27 days leave plus bank holidays
• Buy 5 extra leave days
• Tax Saver Tickets availability (where applicable)

Responsibilities

• Lead end-to-end packaging projects from briefs to final print production
• Develop original packaging concepts including logos, illustrations, and graphics
• Ensure consistency with Primark brand guidelines across product categories
• Deliver innovative design solutions for seasonal and commercial briefs
• Manage multiple packaging projects with balanced prioritization and deadlines
• Demonstrate knowledge of print production processes, materials, finishes, and specs
• Collaborate with Buying teams and stakeholders to ensure timely, accurate briefs
• Partner with Packaging Design Manager to refine and execute high-quality packaging solutions
• Build strong relationships with Designers, Artworkers, Brand Team, Packaging Coordinators, and broader Creative teams

Key requirements

• Degree in Design or equivalent qualification
• Minimum five years’ experience in packaging design
• Strong portfolio showcasing creativity and commercial packaging projects
• Meticulous attention to detail and high-quality design standards
• Excellent typography skills; iconography and visualization are advantageous
• Advanced proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator)
• Ability to work independently and in a collaborative studio environment
• Commercially minded, highly organized with strong planning and project management
• Excellent interpersonal, communication, and relationship-building skills
• Experience in fashion retail is preferred but not essential

• collaboration
• communication
• initiative
• Adobe InDesign
• Adobe Photoshop
• Adobe Illustrator

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