Overview
In this role, you will shape the consumer-centric brand portfolio to drive sustainable growth within Mondelēz. You’ll collaborate with cross-functional teams to align with category vision and deliver business objectives through strategic planning and integrated marketing. You’ll implement 360-degree campaigns, monitor performance, and steer new product and platform opportunities to meet revenue and profit targets. This is a fast-paced, impact-focused position at a global, market-leading snacks company.
Responsibilities
- Define priorities to enable consumer-centric brand portfolio growth
- Develop annual plans with objectives and resource allocation
- Recommend and execute integrated commercial plans and category marketing campaigns
- Monitor performance and deliver results across planning horizons
- Develop and implement integrated marketing communications and 360-degree campaigns
Key requirements
- Consumer behavior expertise in consumer goods, ideally in a matrix environment
- Experience in developing seamless consumer experiences
- Ability to manage business objectives beyond brand and budget (P&L awareness)
- Analytical and creative mindset
- Experience leading and influencing teams and managing trade-offs
- Strong verbal and written communication and executive-level presentation skills
- Advantage for experience in markets with diverse economic environments
- Communication (verbal and written)
- Leadership and influencing abilities
- Strategic thinking
- Analytics
- Brand and portfolio management
- Integrated marketing communications
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