SEO Executive

Overview

In this role you will optimise and grow organic search presence for UK & IE markets, enhancing customer experience through on-page improvements and strategic content. You will work with writers, merchandisers and analysts to drive long-form content visibility and site hygiene. The position supports the SEO Manager and contributes to cross-functional projects, helping to shape the content roadmap. This is an opportunity to impact ecommerce performance within a leading retail brand that values inclusivity and continuous improvement.

Pay / Benefits

• 20% colleague discount
• Competitive holiday allowance
• Discretionary bonus schemes
• Strong pension and life assurance
• Tailored induction and training
• 24/7 wellbeing support

Responsibilities

• Optimize on-page elements (meta tags, headings, content, internal links) across priority templates for Fashion, Home & Beauty
• Lead editorial planning, brief creation, and gap analysis to inform content calendar
• Develop topic clusters and align updates with taxonomy and category strategies
• Identify content quality and internal linking opportunities using keyword and competitor data
• Coordinate with external copywriting agency on budgeting, briefs and large-scale content batches
• Report SEO performance to stakeholders and share insights
• Provide SEO training and develop learning materials for wider teams
• Support SEO Manager in roadmap and category prioritisation aligned with business goals
• Contribute to cross-functional projects (content migrations, template development) applying best practices
• Stay updated on search trends and industry developments, sharing opportunities with the team

Key requirements

• Demonstrable experience in SEO teams or agencies
• Strong understanding of SEO best practices, content optimisation, search intent, and on-page factors
• Good understanding of ecommerce page types and their SEO optimisation
• Strong organisational skills for managing multiple projects and large datasets
• Clear communication and excellent English grammar
• Collaborative mindset with ability to build relationships with writers, editors, merchandisers, analysts and stakeholders
• Data-driven approach with evidence-based recommendations and performance monitoring
• Familiarity with SEO and analytics tools (e.g., Google Search Console, Google Trends, Adobe Analytics, Botify, SEO rank trackers) or willingness to learn

• Collaborative
• data-driven
• clear communication
• Google Search Console
• Google Trends
• Adobe Analytics

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