Field Marketing Manager CoStar, Marketing – London

Overview

As Field Marketing Manager at CoStar Group, you will craft and execute a regional field marketing plan that directly supports sales goals through targeted local programs. You’ll partner with central events and sponsorships teams, deliver local events and campaigns, and develop sales enablement content to empower the sales force. Your work will analyse performance to continuously improve impact and align with broader business priorities. This role offers the chance to shape regional marketing strategy within a global real estate information leader.

Pay / Benefits

• Private medical cover
• Dental cover
• Life Assurance
• 28 days annual leave
• Pension
• Season ticket loans

Responsibilities

• Develop and execute a regional field marketing strategy aligned with sales objectives
• Coordinate with Events, Sponsorships, and Partnerships teams for major trade shows and sponsorships
• Plan localised marketing and customer events in collaboration with sales and marketing
• Create sales enablement content and tools for the sales organisation
• Ensure messaging and materials align with business priorities across stakeholders
• Analyse field marketing and event performance to drive improvements

Key requirements

• Strong experience in field B-to-B marketing or sales enablement
• Proven ability to develop regional marketing programs that generate leads and boost sales productivity
• Experience collaborating with centralized events or sponsorships teams on large initiatives
• Strong cross-functional coordination across sales, marketing, and leadership
• Experience developing impactful sales enablement content and tools
• Strong budget management and resource planning skills
• Bachelor’s degree or equivalent experience (marketing/business related)

• Cross-functional collaboration
• Stakeholder management
• Analytical mindset
• Sales enablement content development
• Campaign and event performance analysis
• Budget management

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