Product Marketing Manager – FinTech

Overview

In this role, you will drive demand for fintech products and merchant services, focusing on messaging and end-to-end marketing activities. You’ll work within a growing marketing team to shape launches and campaigns across multiple products, including loyalty and gateway offerings. Your work will connect product value with customers through compelling content and targeted campaigns. This is a hands-on role with clear impact on growth and market presence within the payments space.

Responsibilities

• Lead development of innovative product launch plans to drive demand
• Build and maintain foundational product marketing elements (messaging, collateral, website content, presentations)
• Provide content and customer insight to support broader marketing campaigns
• Keep customer touchpoints updated across products and services

Key requirements

• Experience in payments or financial services space
• Strong written and verbal communication with ability to engage at all management levels
• Creative thinker capable of generating and executing innovative marketing ideas
• Experience with multichannel campaign strategy, management and execution
• Proven track record in campaign management covering acquisition, retention, upsell and cross-sell

• excellent communication
• creative thinking
• stakeholder collaboration
• multichannel campaign management
• content creation and messaging
• marketing collateral development

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