Business Development Executive

Overview

In this Field Based New Business role you drive the brand’s growth by acquiring new customers in the Cambridge area. You self-generate opportunities, visit potential sites, and showcase the Pipers Direct Delivery Model to convert independents and regional group outlets. You collaborate with internal teams to ensure a best-in-class customer experience from day one and build long-term loyalty. This role focuses on expanding the customer base, increasing distribution, and delivering against acquisition targets in a dynamic, field-driven environment.

Responsibilities

• Meet daily, weekly, and monthly new business productivity targets
• Achieve acquisition, order revenue, and retention targets
• Identify, prospect and convert independent and group prospects into customers
• Plan and prioritise to drive results and efficiency
• Use CRM to document visits, interactions, and orders
• Maintain a healthy sales pipeline
• Negotiate commercial terms with key customers
• Collaborate with Field Sales Manager and stakeholders to ensure retention and great customer experience
• Visit targets on-site to cold call and promote the Pipers Direct Delivery Model
• Monitor competitor and wholesale activity across internal departments
• Attend trade shows to boost brand awareness and generate opportunities
• Implement new marketing initiatives and report results

Key requirements

• Drive for results / Target driven
• Team player
• Able to work on own initiative
• Excellent presentation skills
• Proactive
• Well organized with ability to prioritise
• Ability to work under pressure
• Strong communication skills
• Structured & logical thinker
• Strong influencing skills
• Drive & dynamism
• Ability to develop commercial skills
• Ability to work across Word, Excel, PowerPoint, CRM, NAV

• team player
• proactive
• excellent presentation skills
• CRM
• NAV
• Word

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