Media Sales Executive

• Sell Reuters and Reuters partners’ picture and video content to major clients across media, advertising, and entertainment industries
• Act as the escalation point for complex or high-value client enquiries
• Line manage and coach a team of 2-3 sales executives
• Set individual and team targets, review pipeline, and support professional development
• Maintain deep working knowledge of Reuters archive video and picture content
• Proactively hunt for and develop new business opportunities, including new clients, markets, and revenue streams
• Take personal ownership of key growth targets for the region
• Build and maintain relationships with senior stakeholders at existing and potential clients
• Tailor sales approaches, pricing, and recommendations to client needs
• Manage client expectations and resolve escalated issues
• Negotiate commercial terms on higher-value or complex sales agreements
• Stay current with partner content, market trends, and industry developments
• Provide expert advice to clients and inform the team’s sales strategy
• Report team and individual sales performance against targets
• Provide accurate forecasting and pipeline visibility to the Sales Director

Requirements

• Demonstrable experience in media sales, ideally at a large media or news organisation
• Strong understanding of media industry trends
• Experience buying and/or selling archive content (video, images, or footage) within a media organisation
• Strong track record of business development and proactively identifying, pursuing, and closing new client and revenue opportunities
• Passion for news and journalism and keen awareness of current and historical affairs
• Attention to detail and methodical approach to managing projects
• Ability to assess the quality and relevance of information to clients’ needs
• Strong commercial acumen and negotiation skills
• Collaborative, hands‑on leadership style
• Experience using Salesforce or similar CRM systems
• Experience with licensing platforms
• Experience managing, coaching, or mentoring sales professionals, or readiness to take on line management of a small team (2-3 direct reports) (preferred)
• Existing network among archive and rights holders, production companies, or broadcasters (preferred)
• Additional languages a plus

Core Competencies

Demonstrates expertise in media sales with a strong focus on business development, client relationship management, and team leadership. Proficient in negotiating complex sales agreements and maintaining a deep understanding of media industry trends and archive content.

Highest-signal resume keywords

• Media Sales Experience
• Business Development
• Negotiation Skills
• Salesforce Proficiency
• Team Management

ATS Optimization Keywords

Hard Skills

• Business Development
• Media Sales
• Negotiation
• Client Relationship Management
• Sales Forecasting
• Pipeline Management
• Archive Content Sales
• Commercial Acumen
• Attention to Detail
• Project Management

Soft Skills

• Collaborative Leadership
• Coaching
• Problem Solving
• Communication

Industry Keywords

• Media Industry Trends
• Archive Content
• Video Content
• Picture Content
• Advertising
• Entertainment
• Client Enquiries
• Stakeholder Management
• Revenue Streams
• Current Affairs

Tools & Technologies

• Salesforce
• Licensing Platforms

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