Marketing Associate

Overview

As a Marketing Associate at Appian, you support 360-degree enterprise B2B marketing by assisting field programs, events, and analytics that drive pipeline. You’ll work with cross-functional teams to align regional activity with business goals and learn from seasoned professionals while managing real budgets. The role combines campaign execution, event logistics, and performance tracking to influence global growth. This is a hands-on, fast-paced opportunity to contribute to enterprise transformation through data-driven marketing and collaboration.

Pay / Benefits

• health coverage
• EAP with free mental health support
• Employee Stock Purchase Program (ESPP)
• retirement/pension plan
• tuition reimbursement
• wellness dollars

Responsibilities

• Execute integrated campaigns across multiple channels to generate pipeline
• Coordinate end-to-end event logistics, vendor management, and staffing for corporate events
• Track and report campaign performance using analytics tools to inform leadership
• Partner with Sales, Product, and Customer Success to align regional marketing with business goals
• Maintain campaign calendars, timelines, and data hygiene within the marketing tech stack

Key requirements

• Bachelor in Marketing, Business, Communications, or related field
• 0–2 years in business, marketing, or agency environment
• Proficient with Google Workspace (Docs, Sheets, Slides)
• Excellent written and verbal communication; strong multitasking in a fast-paced, collaborative setting

• strong organizational skills
• attention to detail
• clear communication
• Marketo
• Google Analytics
• Salesforce

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