Product Owner, CRM

Overview

In this role you own the CRM product direction across Microsoft Dynamics 365 and HubSpot, shaping the roadmap to deliver a seamless, high-quality customer experience. You collaborate with fundraising, marketing, data, and IT to align priorities and govern platform improvements. You’ll drive enhancements, automate workflows, and ensure integration between platforms, while promoting adoption and data quality through training and documentation. This is a chance to influence how the charity engages supporters and beneficiaries at scale, supporting autistic people through reliable digital systems.

Pay / Benefits

• Auto-enrolled pension
• 33 days annual leave
• autism training
• Online staff discount scheme
• Healthcare – Cash plan
• Life Assurance – 2x base salary

Responsibilities

• Own and deliver the CRM product vision and roadmap, translating priorities into platform improvements
• Collaborate with stakeholders, data and IT teams, and external suppliers to define requirements and deliver enhancements
• Optimize workflows, automations, and integrations across CRM platforms
• Champion platform adoption and data quality through training and documentation
• Engage with cross-functional teams to ensure a cohesive, scalable CRM and data ecosystem

Key requirements

• Proven experience as a CRM Product Owner, Product Manager, or CRM-focused Business Analyst with hands-on CRM configuration experience
• Strong understanding of CRM data models, workflows, automation, and governance
• Excellent stakeholder management and communication across technical and non-technical teams

• Stakeholder management
• Communication
• Cross-functional collaboration
• Microsoft Dynamics 365
• HubSpot
• CRM data models

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