EMEA Trade Growth Lead for Toys & Consumer Goods

JD.com is hiring for a platform-side trade marketing role focused on category growth in the EMEA region. You will own end-to-end trade marketing strategy, design merchant incentive mechanisms, manage the TPM budget, and launch platform-level category campaigns to expand GMV and merchant activity.

You will build standardized operations for flagship brands, mid-tier sellers and new merchants, while collaborating across traffic, merchant operations, product and regional compliance teams to ensure

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