Brand & Marketing Director

Overview

As Brand & Marketing Director, you will steer the group’s multi-site hospitality brands, translating commercial goals into demand across venues. You’ll lead an in-house marketing team, shape brand identities, and drive events, campaigns and openings that lift reservations, visits and revenue. Working with Operations, Sales and the Board, you balance strategic direction with hands-on delivery to grow the portfolio and strengthen brand growth at scale.

Responsibilities

• Lead group-wide brand and marketing strategy for multiple hospitality concepts
• Develop and grow the in-house marketing team
• Create campaigns to drive footfall during peak periods and events
• Unify brand positioning across digital and physical touchpoints
• Oversee end-to-end marketing for new venue openings
• Manage PR, media, agency and external partner relationships
• Provide marketing support for reservations, events and sales
• Establish marketing systems, processes, and performance reporting
• Collaborate with Operations, Sales and senior leadership on commercial priorities

Key requirements

• Senior marketing leadership/Director level experience in multi-site hospitality
• Experience managing multiple distinct brands within a portfolio
• Ability to translate commercial priorities into marketing activity
• Strong cross-functional collaboration with Operations, Sales and Board
• Hands-on ability to drive campaigns and events as well as strategic direction

• Leadership and team development
• Collaborative stakeholder engagement
• Commercially minded decision making
• Brand positioning across digital and physical touchpoints
• Campaign planning and execution
• PR, media relations and agency management

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