EMEA Marketing Event Specialist

Overview

In this hybrid role, you will lead and execute in-person client-facing events across EMEA to fuel demand and brand engagement. You’ll partner with Sales, Product, Finance, and Marketing to design event strategy, manage budgets, and ensure a standout attendee experience. You’ll drive pre-, during, and post-event programs and analyze results to improve future performance. This is a fast-paced, cross-functional role at a growth-focused software company with a clear impact on pipeline.

Responsibilities

• Set event objectives, scope, and overall strategy for in-person client events you manage
• Oversee budgets, logistics, venue, AV, booth setup, and attendee experience
• Coordinate with internal stakeholders, vendors, clients, and suppliers within budget and quality targets
• Resolve issues during events with practical, timely solutions
• Ensure compliance with legal, venue, and health & safety requirements for attendees and staff
• Drive engagement and attendance through pre-, during-, and post-event communications and programs
• Analyze feedback, leads, and data to measure ROI and improve engagement year over year

Key requirements

• Bachelor’s degree
• At least 3 years of experience in B2B event management
• 5 years experience in or with a high growth B2B technology marketing team is preferred
• Strong organizational and project management skills
• Ability to work in a fast-paced, multi-stakeholder environment with resilience
• Cross-functional collaboration with Sales, Product, Finance, and Marketing
• Excellent communication and presentation skills with ability to influence stakeholders
• Creativity and proactive, out-of-the-box thinking
• Understanding of metrics like MQL, SQL, Pipeline, ARR and event conversion rates
• Experience with marketing automation platforms and CRM systems such as Marketo, Salesforce, Tableau is a plus
• Advanced experience with Google Suite (Slides, Sheets)
• French or German is a plus

• Cross-functional collaboration
• Strong communication
• Detail orientation
• Marketo
• Salesforce
• Tableau

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