Overview
You will own the digital strategy for UK and European markets, shaping D2C, eCommerce, and social media initiatives. You’ll lead paid partnerships, manage the digital budget, and drive bold, consumer-focused campaigns across Instagram, Facebook, TikTok and YouTube. As a people leader, you’ll manage a small team and collaborate across cross-functional teams to fuel growth for a category-leading food brand. This hybrid role is based in Central London with a generous bonus and holiday package.
Pay / Benefits
- generous bonus scheme
- holiday entitlement: 25+8 days
- hybrid work arrangement
Responsibilities
- Define and execute long-term digital strategy for D2C, eCommerce and social channels
- Own paid media partnerships and manage the digital budget
- Lead and develop a small team (3 people)
- Oversee ownership of Instagram, Facebook, TikTok and YouTube for Europe
- Collaborate with cross-functional teams to align with brand and regional growth goals
Key requirements
- Experience in digital marketing leadership, with a track record across D2C, eCommerce and social media
- Proven ability to manage budgets and partnerships in a fast-growing environment
- Experience with cross-border or multi-country campaigns (UK/Europe)
- Bonus language skills (beneficial)
- Experience in building or leading a small team
- Hybrid work capability in Central London
- unknown education requirements
- creative mindset
- strategic thinking
- leadership and people management
- Instagram, Facebook, TikTok, YouTube management
- paid media planning and optimization
- D2C and eCommerce growth
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