Senior CRM Marketing Lead — Multichannel Customer Journeys

UniHomes, the UK’s leading student accommodation platform, is expanding its CRM capability as it launches UniHomes+ and new engagement channels. A hands-on Senior CRM Marketing Manager will own Salesforce Marketing Cloud, drive lifecycle programmes, and establish in-app and push notifications as core channels during the app rollout.

You will lead a small team, focus on demand, conversion and retention, and report to the Head of Marketing while ensuring GDPR compliance and data-driven results

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