At The Institute of Chartered Accountants England & Wales (ICAEW), you’ll be part of an organisation that’s shaping the future of business, finance and the accountancy profession on a global scale. Our bold 2030 Strategy puts members, innovation, sustainability and trust at the heart of everything we do; creating an exciting, forward looking environment where your work has real impact. We invest in our people through our benefits package, continuous development and a supportive, inclusive culture that empowers you to grow and thrive. If you’re looking for a role with purpose, influence and opportunity, ICAEW is a place where your future can truly take shape.
We’re looking for a Senior Social Media Manager to join our team in London on a permanent basis. This role offers a salary of £55,000 – £60,000 and a hybrid working pattern of 2 days in the office and 3 days from home each week.
What you will be doing;
- Lead the development and evolution of ICAEW’s cross-channel social media strategy, ensuring alignment with organisational objectives and international priorities.
- Lead the planning, launch and optimisation of major social media campaigns, driving measurable results and continuous improvement.
- Develop and embed social media policies, playbooks and governance frameworks to ensure consistency, compliance and best practice across all platforms.
- Define and monitor social media KPIs and performance, using data and insights to inform strategic decisions and future planning.
- Line manage and develop a team of two, providing coaching, performance management and supporting their ongoing development.
- Manage senior stakeholders and provide strategic direction across content, channels and emerging social media opportunities, working with external agencies where required.
What you will need;
Experience
- Solid experience working within a busy digital marketing environment, with strong expertise across social media channels.
- Proven experience creating, developing and executing successful cross-channel social media strategies and plans.
- Demonstrable examples of growing audiences and delivering measurable improvements across engagement, reach and conversions.
- Strong and demonstrable line management experience, with experience coaching and developing team members.
- Strong knowledge of social media content, platforms, trends and algorithms, with experience using insights and performance data to optimise activity.
- Excellent written and verbal communication skills, including copywriting/editorial capability and the confidence to influence and manage senior stakeholders.
What you can expect from us;
- A strong pension contribution from us of 9%
- Private medical cover with AXA (where eligible), alongside a healthcare cash plan
- 24 – 27 days’ holiday depending on length of service, plus Christmas closure and the option to buy or sell extra days
- Hybrid working to help you find the right balance
- Everyday savings through gym discounts, travel loans, and retail perks
- Enhanced family leave, including up to 6 months on full pay
- Ongoing wellbeing support, including access to CABA
- A paid day each year to volunteer for a cause that matters to you
It’s all part of creating an environment where you can thrive, in work and beyond. For a full overview of our benefits package please see below.
Additional Information
Who We Are
Diversity & Inclusion
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