THE COMPANY
Versaffix is a fast-growing engineering and manufacturing company based near Newry, Northern Ireland, specialising in the design and manufacture of innovative tiltrotator systems and excavator attachments. As the first tiltrotator manufacturer in the UK and Ireland, we are committed to delivering high-quality products that improve efficiency, safety, and productivity across the construction and earthmoving industries. Backed by the expertise and resources of the Re-Gen Group, Versaffix is driving innovation and setting new standards in engineering excellence.
THE ROLE
Versaffix is seeking an ambitious and commercially driven Head of Sales to lead the development and execution of our sales strategy across international markets. This senior role will expand our dealer and distributor network, drive sustainable revenue growth, identify new market opportunities and build the commercial processes required to support long-term business success.
The successful candidate will combine strategic thinking with hands-on execution and be comfortable operating in a growing, entrepreneurial engineering and manufacturing business.
KEY RESPONSIBILITIES
- Develop and execute the company sales and channel growth strategy.
- Identify, recruit, onboard and develop high-quality dealer and distribution partners.
- Expand market presence across existing and new territories.
- Build and manage a strong pipeline of commercial opportunities.
- Introduce effective sales forecasting, reporting and performance management.
- Lead dealer agreements, commercial negotiations and partnership reviews.
- Provide market intelligence, competitor insight and strategic recommendations.
- Work with leadership, marketing and operations to align sales activity with business objectives.
WHAT WE ARE LOOKING FOR
- Proven experience in a senior sales, business development or commercial leadership role.
- Experience developing dealer, distributor or channel-partner networks.
- A strong track record of delivering growth through indirect sales channels.
- Excellent negotiation, relationship-building and stakeholder-management skills.
- Strong commercial judgement, forecasting and strategic-planning capability.
- Ability to travel internationally as required.
HIGHLY DESIRABLE
- Construction equipment, plant machinery, attachments or related sector experience.
- Experience across European and international markets.
- Experience scaling sales within a growing manufacturing or engineering business.
- An established network of relevant industry contacts.
PERSONAL ATTRIBUTES
- Entrepreneurial, proactive and results-focused.
- Commercially accountable and relationship-driven.
- Strategic, practical, resilient and adaptable.
- A clear communicator and collaborative leader.
BENEFITS
- Vehicle allowance
- Mobile phone and laptop
- Company pension scheme
- Professional development opportunities
- International travel and industry event participation
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