Social Media Freelancer
(our account has been asleep since January)
Freelance, part-time, remote (UK based)
Mustard London exists because most desk objects are beige, apologetic and pretending not to be there. We make things you actually use, for people who find office life mildly absurd and would like their desk to say so out loud. Loud, deadpan, militantly anti-beige. Barnes & Noble, Indigo and World Market stock us. Our own Instagram, meanwhile, has been doing absolutely nothing for eight months. Hence this ad.
We are also launching a second consumer brand this autumn. Bolder, funnier, more expensive, built for Instagram and TikTok. It isn’t public yet, so we’ll show you properly at interview. The look, the casting and the copy are already worked out, so you won’t be inventing it from scratch.
What you’d do
- Post. Consistently. Across both brands.
- Build the new brand’s audience from nothing. Comments, DMs, turning up in other people’s threads, being an actual person.
- Make 2 to 4 short videos a month from assets we give you.
- Look at the numbers and tell us what worked. Likes are not results.
- Later, if it’s going well, creator and ambassador outreach.
One account needs a pulse. The other needs an audience. You’d own both.
What you get from us
Content ready to get the ball rolling, plus a back catalogue of product photography and video to draw on. Brand guidelines, casting direction and copy tone for both brands, already written. A designer on hand for anything new. Products sent to you, obviously.
You’re not starting from a blank page or inventing the look. You’re here to make it land and keep it moving.
Why bother
Two brands, one dormant and one unlaunched, which means almost anything you do will be visible and measurable. You’d be dealing with the founder directly. No committee, no client services layer, no deck to present. If something is a good idea on Monday it’s live on Tuesday.
You
- Have run social for small consumer or product brands. Gift, homeware, fashion, DTC. Send the accounts.
- Make your own reels and TikToks, and have the view counts to prove people watched them.
- Have done real community management, not just scheduling.
- Find office life funny rather than tragic.
If your experience is agency side strategy, B2B, or anything with the word “synergy” in it, this isn’t your job and we’ll both know within a paragraph.
To apply
- Three accounts you’ve run. Links.
- Three videos you made yourself, with their view or reach numbers.
- One line. Look at justmustard.com and tell us the first thing you’d change.
No numbers, no read. Sorry.
We read every application. We can’t reply to all of them, so if you haven’t heard from us within two weeks, assume we’ve gone with someone else. Nothing personal.
The deal
Mid-weight freelance, roughly 20 to 25 hours a month, invoiced monthly. £600 to £800 depending on experience. Reviewed at 90 days, and the scope and money go up if it’s working. Starts with a paid trial week, because portfolios lie and a week doesn’t.
Applications close 15th September.
Reuben, Mustard Londo
(founder, current social media manager, reluctantly)
…