Head of Customer Marketing & CRM – Loyalty & Growth

Company: Craft Gin Club
Apply for the Head of Customer Marketing & CRM – Loyalty & Growth
Location: London
Job Description:

Craft Gin Club in the United Kingdom seeks a high-impact Head of Customer Marketing to drive retention and monetisation across our subscriber base. You will shape data-driven journeys, oversee loyalty initiatives and own proactive and reactive campaigns that boost lifetime value.

You will audit current data systems, define strategy and produce a practical roadmap with cross‑team collaboration. A hands-on leader, you’ll deliver campaigns, analyse KPIs and mentor a growing Customer Marketing team.

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Posted: September 27th, 2026