Fire & Security Sales Business Development Manager

Company: Defensor Life Safety
Apply for the Fire & Security Sales Business Development Manager
Location: Leicester
Job Description:

Fire & Security Sales Business Development Manager

Role Description

This is a full-time remote role for an Experienced Fire & Security Sales Business Development Manager with a proven track record, at Defensor Life Safety Systems.

This is a rare opportunity to strengthen our sales team. The new role involves identifying and developing new business opportunities for Defensor while managing your existing relationships, and promoting Defensor’s fire detection and alarm credentials to commercial customers.

Expectations include strengthening your existing relationships with clients in example areas of electrical contractors, and bringing enquiries into the Defensor team for review and presentation.

Spearheading the awareness and sale of the full range of the latest technical innovations including Advancis WinGuard, Honeywell Gent & Notifier CLSS, Honeywell Gent & Notifier Self-Test, Lock-Down Systems.

Ongoing review of client needs should also raise awareness of the upcoming Martyn’s Law, and how this, and our products can help compliance.

Working within our closeknit team, you will be supported in preparing proposals and quotations, delivering product presentations and demonstrations, and coordinating with technical and engineering teams to ensure accurate system design and delivery.

The Fire Systems Sales professional will maintain a sales pipeline, use the current CRM, meet agreed sales targets, and provide ongoing support and guidance to clients throughout the sales experience.

The role also includes keeping up to date with industry standards, technologies, and regulations to offer informed advice and build long-term trusted partnerships.

Qualifications

Experience in commercial sales within fire detection & life safety systems, with strong skills in prospecting, pipeline management, and closing deals.

Ability to understand and communicate technical concepts related to fire alarm and life safety systems, including system design principles and relevant standards or regulations.

Strong relationship-building and customer service skills, with a focus on tailored solutions, long-term client partnerships, and consultative selling.

Effective communication and presentation skills, including clear written proposals, confident verbal presentations, and the ability to explain complex information in accessible terms.

Good organisational and time management abilities to handle remote work, manage multiple opportunities, and meet deadlines and performance targets.

Proficiency with CRM software and common office productivity tools to track activities, maintain accurate records, and report on sales performance.

Knowledge of UK fire safety and health and safety environments is beneficial, along with familiarity with industry accreditations such as BAFE and LPS1014.

Prior experience working with commercial clients in sectors such as electrical contractors, healthcare, education, retail, or heritage is a requirement.

A valid driver’s license.

Salary & Commission + Vehicle all negotiable.

Company Description

Defensor Life Safety Systems is a fully independent, privately owned business that has specialised in commercial fire detection and alarm systems since 1998. The company designs, supplies, installs, commissions, and maintains life safety systems for a wide range of clients.

Defensor is known for its quality, reliability, and customer service excellence, providing efficient and effective solutions that protect people and property.

The company uses high-quality products such as Gent, Notifier, Xtralis, Advancis, Advanced, Kentec & Hyfire. Proudly leading the charge by embracing cutting-edge technology and maintaining third-party accreditations such as LPS1014, BAFE SP203 & SP205, ISO 9001, and ISO 14001.

With a highly trained & motivated engineering network and strong health and safety credentials, Defensor offers bespoke solutions that give clients complete peace of mind.

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Posted: September 29th, 2026