Creative Development Manager

Overview

In this role you will guide and elevate our video-focused creator network to deliver high-end regional content that aligns with customer needs and the global video strategy. You will lead projects, mentor creators, and collaborate across Creative Insights, Creator Relations, and Marketing to shape engaging visuals. You’ll drive innovative video strategies, stay ahead of industry trends, and represent a thought leadership voice for video within the organization. This is a hands-on, fast-paced role with a strong emphasis on cross-functional impact and inclusive leadership.

Pay / Benefits

• hybrid work
• annual holidays paid by company
• employee stock purchase plan with 15% discount
• learning and leadership development opportunities
• mentoring programs and D&I training
• employee resource groups and open forums

Responsibilities

• Cultivate and maintain relationships with videographers to inspire high-end regional content
• Provide creative direction to creators via email, Discord, and Zoom from concept to execution
• Identify and recruit new talent from within Americas portfolios and external sources
• Brainstorm and develop new content ideas with the team
• Oversee multiple projects from planning to delivery and ensure timely completion
• Provide creative and technical feedback to enhance creators’ shoots and art direction
• Curate and review assets to meet differentiation standards and customer needs
• Promote and showcase creative work internally and externally through verbal and written communication
• Write creative briefs and shoot spotlight articles
• Organize and run frequent webinars for creator engagement and video education
• Support marketing and curation teams with video highlights and showreels
• Analyze data/metrics to inform video creative strategy
• Develop and implement forward-thinking video strategy aligned with business goals
• Serve as a video thought leader, sharing insights and best practices

Key requirements

• Relevant degree in visual or creative media
• Expertise in videography with experience in production, art direction, and shoot management
• 7+ years in visual communications, advertising, or production
• Strong creative vision for compelling content
• Experience leading or mentoring creative teams or individuals
• Awareness of current trends in video production and storytelling
• Detail-oriented with strong organizational and multitasking skills
• Fluency in English with excellent communication and presentation skills
• Public speaking ability to inspire creators and customers
• Negotiation, relationship building, and community management experience
• Knowledge of the visual market and content creation
• Ability to thrive in a fast-paced, deadline-driven environment
• Proactive with idea sharing and problem-solving
• Proficiency with PC/Mac, MS Office, project management tools, and Adobe Creative Suite
• Ability to independently manage projects from ideation to delivery
• Familiarity with AI technologies

• strong communication
• leadership and mentoring
• creativity and vision
• Adobe Creative Suite
• MS Office
• project management tools

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