Overview
As Product Marketing Manager, you drive the GTM strategy for a product area within cross-functional pods. You translate market and customer insights into compelling positioning and go-to-market plans, partnering with Product, Sales, and Marketing to accelerate growth. You’ll shape the product-led brand and ensure consistent messaging across the customer lifecycle. This role offers impact by shaping launches, competitive enablement, and cross-team alignment in a fast-growing SaaS environment.
Pay / Benefits
- Flexible working hours
- 30 days holiday paid leave
- Health insurance
- Fitness membership
- Monthly travel allowance
- Competitive compensation package
Responsibilities
- Become the market and audience expert (customers & personas)
- Own product positioning, value propositions, and messaging; ensure consistency and iteration
- Collaborate with Marketing and Sales Enablement to create campaigns for the customer lifecycle
- Partner with Product to define strategy, roadmap, and feature go-to-market plans
- Lead competitive enablement and prepare sales and product teams
- Oversee goals, strategy, and execution for new product and feature launches
- Serve as a conduit between Product and Commercial teams for alignment
- Track and report on objectives and impact; mentor other product marketing managers
Key requirements
- 2+ years in B2B product marketing or equivalent
- Experience in B2B SaaS and/or high-growth startup environments
- Analytical and data-driven decision-maker
- Customer-obsessed mindset
- Humble yet ambitious and impact-driven
- collaboration
- data-driven decision making
- customer focus
- B2B SaaS marketing
- go-to-market planning
- product positioning and messaging
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