Overview
In this role you drive partnership revenue and oversee multiplatform campaigns for the National Agency team. You will cultivate agency and client relationships while guiding the Partnership Account Manager for your group. Expect to translate briefs into creative, integrated solutions and forecast impact. You’ll work across Global brands and platforms to create mutually beneficial partnerships, shaping strategy and delivering high-impact campaigns.
Responsibilities
- Dissect partnership briefs to enable creative ideation and respond to insights
- Develop strategic, integrated pitch presentations with bespoke partnership solutions
- Be target and revenue driven with strong sales focus
- Sell confidently and build influential relationships across agency and client patches
- Plan and implement strategies to drive revenue growth for the agency group
- Deliver exceptional client service and oversee day-to-day operations
- Forecast short- and long-term revenue for the patch
- Identify and pursue new clients and opportunities
- Foster creativity and innovation for new partnership ideas
- Collaborate with the wider Partnership department and Business Units
- Understand client challenges to offer mutually beneficial partnership solutions
- Negotiate effectively and manage people where needed
- Manage and develop the Partnership Account Manager within the delivery team
- Mentor and coach the partnership delivery team
Key requirements
- Knowledge of all Global brands and platforms
- Proven ability to drive partnership revenue – minimum 3 years in a media partnership team
- Sound knowledge of radio and its commercial opportunities
- Solid understanding of commercial challenges and overcoming strategies
- Team player with a proactive departmental presence
- Creativity, innovation, and willingness to test new ways of working
- strong client service
- excellent communication
- relationship-building
- multiplatform partnership selling
- strategic pitch development
- forecasting
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