Pricing & Commercial Strategy Director, WPP Open

Overview

In this role, you will lead the pricing strategy for WPP Open, shaping self-service pricing and supporting client negotiations. You will work with deal support, product teams, and commercial networks to implement data-driven pricing models and enablement materials. The role combines market insights, cross-functional collaboration, and analyst-driven decision making to optimize revenue growth. This opportunity offers impact across a global network, with a hybrid work approach and a focus on continuous learning and collaboration.

Pay / Benefits

• hybrid work model (in-office ~4 days/week)
• career opportunities
• equal opportunity employer
• focus on collaboration and development

Responsibilities

• Lead pricing projects and develop the WPP Open pricing strategy for self-service
• Conduct market research and competitive analysis to identify pricing trends
• Develop and maintain pricing models and tools to inform decisions
• Partner with Account and Network commercial teams to craft pricing proposals
• Serve as pricing expert for deal constructs and negotiations
• Negotiate pricing and contractual terms with clients
• Create pricing communications, guides, and training materials
• Analyze pricing performance and prepare periodic reports

Key requirements

• Experience in pricing, commercial strategy, or related role in media/advertising
• Analytical skills and financial modeling experience
• Excellent communication and presentation abilities
• Proven collaboration with cross-functional teams
• Negotiation and influencing skills
• Proficiency in Microsoft Excel and pricing/CRM tools
• Agility, flexibility, and project management skills
• Experience with programmatic pricing models is a plus

• communication
• collaboration
• negotiation
• Microsoft Excel
• pricing optimization tools
• CRM systems

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