Expert Consultant, Marketing

Overview

As an Expert Consultant in FRWD, you drive key marketing workstreams within integrated Bain casework to deliver measurable client impact. You collaborate with cross-functional teams and apply data-driven insights to shape marketing strategies and transformations. You lead analyses, develop testing plans, and translate findings into practical recommendations. This role offers the opportunity to influence marketing acceleration and operating models for leading brands and private equity clients.

Responsibilities

• Lead and deliver key workstreams to meet client expectations and drive outcomes
• Collaborate with generalist Bain consultants in blended teams to leverage diverse expertise
• Demonstrate deep marketing practitioner expertise in specific domains (industries, channels, products)
• Lead analyses and produce insightful, zero-defect outputs and materials
• Leverage in-platform data (digital ads, ecommerce) to generate insights and testing plans
• Communicate insights and align on workplans with team and clients
• Contribute to day-to-day case team leadership and foster a positive, proactive culture
• Mentor junior team members and share best practices across FRWD
• Support FRWD strategy and operations, including recruiting and internal initiatives

Key requirements

• 5+ years of relevant marketing experience (agency, brand, in-house, or tech platform) with leadership experience
• Bachelor’s degree
• Experience contributing to high-performing, cross-functional teams
• Problem solving with a hypothesis-driven approach
• Proven proficiency in marketing domains and digital media landscape
• Strong planning, organizational, and communication skills
• Willingness to travel as needed

• cross-functional collaboration
• strong communication (verbal and written)
• positive, at-cause attitude
• digital media expertise and platforms
• data-driven analysis
• measurment and analytics

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