Area Sales Manager – ME,TN,DA,CT

Overview

In this role you drive growth for a defined sales region within Crown’s material handling portfolio. You’ll balance new business development with attentive account management, engaging with clients from shop floor to boardroom to uncover opportunities and close deals. The position emphasizes consultative selling, territory planning, and cross-functional collaboration to boost productivity for customers. You’ll work in a dynamic, outcomes-focused environment where a strong work ethic and energy are valued. This is a chance to shape regional growth in a leading forklift and automation solutions provider.

Pay / Benefits

• Company car & fuel card
• Private mileage benefit
• 25 days holiday and bank holidays
• Company pension plan
• Highly competitive salary with commission and quarterly bonus
• Excellent discount scheme with access to perks from major brands

Responsibilities

• Grow the sales region with a focus on new business development (about 80%) and account management (about 20%)
• Prospect, present, demonstrate, and close deals across the full sales cycle
• Develop deep understanding of customers’ operations and identify value opportunities
• Plan and manage territory efficiently with a consultative, relationship-driven approach
• Engage across levels from shop floor to board level to secure business
• Provide price negotiation, objection handling, and tailored solutions

Key requirements

• Minimum of 5 years in Materials Handling sales, ideally in the Fork Lift Industry
• Strong new business development skills
• Effective account management/development capabilities
• Excellent relationship-building and interpersonal skills
• Strong presentation and customer-facing abilities (written/verbal)
• Commercial acumen, need identification, market and competitor awareness
• Solution sales capability
• Numerical competence
• IT skills (Microsoft Office, email)
• Excellent organizational skills (territory planning, time management, deadlines)
• Ability to absorb client information and communicate features/benefits

• Relationship-building
• Presentation skills
• Negotiation
• Proactive/self-starter
• Microsoft Office
• Email

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