Senior Associate Director, Sr Product Marketing Development Manager

Overview

In this Product Marketing role you will shape marketing strategy and content for assigned product sets within a collaborative, fast-paced financial services environment. You will partner with product specialists, investments and distribution to craft compelling product stories and materials. The role emphasizes distilling complex investment concepts into clear, benefit-focused content and aligning collateral with sales processes and client journeys. You will influence distribution strategy and drive consistent messaging across channels, contributing to client outcomes and growth.

Pay / Benefits

• Hybrid working
• Generous holiday policies
• Health and wellbeing benefits
• Volunteer time
• Professional development and tuition reimbursement
• Parental leave

Responsibilities

• Develop and execute marketing strategy for assigned product sets
• Collaborate with product specialists to create compelling product stories
• Produce and oversee marketing content (webpages, sales aids, videos, brochures)
• Coordinate with design, compliance, channel marketing, and distribution to ensure high-quality materials
• Align product collateral with each distribution channel’s sales process and client journey
• Represent the team in cross-functional projects including regulatory changes and implementation
• Govern consistency of master messaging and data reporting across materials
• Partner with the web team to enhance digital marketing and client experience
• Research competitors and incorporate industry best practices into strategy
• Carry out additional duties as assigned

Key requirements

• Marketing experience in financial services
• B2B marketing experience with direct interaction with sales force
• Bachelor’s degree
• Investment product knowledge and story-building expertise
• Excellent project management from concept to execution
• Strong interpersonal and customer service skills
• Understanding of financial markets and distribution processes
• Ability to manage multiple projects under pressure
• Strong analytical skills and data interpretation
• Understanding of industry compliance and UK/Europe regulatory environment
• Knowledge of financial markets and events impact

• cross-functional collaboration
• customer service orientation
• ability to work under tight deadlines
• MS PowerPoint
• MS Word
• MS Excel

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