Principal Designer

Overview

In this Principal Game Designer role, you’ll steer design for major feature areas or lead entire projects, shaping the game vision with the Game Director. You’ll mentor the design team, manage risks, and drive quality through playtests and feedback. You’ll craft features, content, and balance while collaborating across disciplines to align with the studio’s roadmap. This is a leadership-heavy design position in a collaborative, wellbeing-focused studio.

Pay / Benefits

• relocation support
• flexitime working hours
• private family healthcare
• life assurance
• annual bonus
• share option schemes

Responsibilities

• Own design for major feature areas or lead design across a project
• Collaborate with the Game Director to deliver the game vision
• Line-manage design team members and develop their careers
• Manage project risks, blockers, and inefficiencies
• Drive quality via playtests, player feedback, QA, and insights
• Design features, in-game content, and system balancing
• Collaborate with other disciplines to align development
• Manage game design documentation and team communication
• Work with Production for effective feature prioritisation and scheduling

Key requirements

• Deep game knowledge across genres, especially management and simulation
• Commercial game design experience in a senior role
• Experience designing and delivering major game features
• Experience in managing and motivating teams
• Strong understanding of player psychology
• Excellent presentation skills and ability to present ideas to stakeholders
• Knowledge of game design theories and methods
• Ability to clearly communicate ideas across media

• leadership
• communication
• mentoring
• UX/UI design principles (bonus)
• live game support (bonus)
• game design theories and methods

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