Category and Insight Manager

Overview

In this role you will steer category performance for C&C’s drinks portfolio by leveraging market and shopper insights to inform strategy. You will collaborate with cross-functional teams to optimize assortment, pricing, and promotions, and to guide product development and channel marketing. You will translate data into actionable recommendations for senior stakeholders, supporting growth across major retailers and distributors. This is a mission-driven opportunity to shape category strategy in a fast-moving beverage market.

Responsibilities

• Conduct market analysis to identify trends, opportunities, and threats in the drinks industry
• Analyze shopper data to understand purchasing behaviours and derive actionable insights for product development and channel marketing
• Develop and execute category management strategies to drive growth and profitability, including assortment, pricing, and promotions
• Create reports and presentations communicating insights and recommendations to stakeholders
• Collaborate with marketing, sales and product development to integrate insights into business plans; partner with retailers/distributors
• Lead projects related to category development, new product launches and promotions, ensuring timely delivery and objective alignment

Key requirements

• FMCG experience with emphasis on KPI delivery in Category Management
• Experience in category management, market research, or similar, preferably in drinks
• Strong analytical skills and ability to interpret complex data
• Proficiency in data analysis tools and software
• Excellent communication and presentation skills
• Proven ability to manage multiple projects and meet deadlines
• Strong business acumen and strategic thinking
• Experience with major retailers/distributors is a plus

• communication
• presentation
• cross-functional collaboration
• strategic thinking
• time management
• data analysis tools and software

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