Senior Analyst: Marketing Science

Overview

In this Senior Analyst role within OMD’s Decisions Science team, you’ll blend data expertise with creative problem-solving to answer client questions about brands and audiences. You will lead project work, coach junior team members, and help deliver client-ready analytics that improve business outcomes. You’ll develop and manage client relationships, contribute to scoping profitable projects, and work with cross-functional teams to create innovative analytical solutions. This is a chance to shape data-driven marketing insights at scale in a collaborative environment.

Responsibilities

• Distill client questions into project formats and deliver actionable outputs
• Lead projects and oversee junior teammates, including day-to-day coaching
• Develop and manage client relationships from project delivery to consultancy
• Contribute to scoping, delivery, and profitability of analytics projects
• Deliver marketing and audience analytics outputs that address client questions
• Collaborate with specialist services, agency teams, and wider analytics teams to develop new solutions
• Ensure modelling output is technically sound, fit for purpose, and accurate

Key requirements

• Experience delivering marketing and audience analytics projects
• Ability to wrangle large-scale and unstructured datasets and build models
• Experience with survey data is a plus
• Strong presenter who can tell insightful data stories
• Proficiency with R, SQL, Python, Excel, PowerPoint
• Ability to translate client questions into actionable outputs and manage project delivery
• Initial line management or mentoring exposure preferred

• collaborative team player
• client-facing communication
• creativity in analytical problem solving
• R
• SQL
• Python

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