General Manager (UK)

Overview

In this role you own Fresha’s UK business, driving growth, acquisition, activation, revenue and retention. You will set the market strategy and lead the Sales and Account Management teams to hit ambitious targets. You’ll collaborate with Product, Marketing, Operations and Finance to shape UK priorities and represent local needs at the company level. This fast-scaling tech business offers an opportunity to build a high-performing team and influence how Fresha expands in a key market. You’ll turn market insights into action, shaping the UK’s path to sustainable growth.

Responsibilities

• Own growth and commercial performance of the UK business across acquisition, activation, revenue and retention
• Set strategic direction for the UK market with clear priorities and execution plans
• Identify growth opportunities and barriers, allocating resources and investment accordingly
• Develop deep understanding of the UK market, competition and customer needs to inform strategy
• Define and execute go-to-market strategy across Sales and Account Management
• Build a rigorous commercial operating model with targets, forecasting and pipeline visibility
• Diagnose performance using data and customer insight, adapting plans quickly
• Lead and scale a high-performing UK Sales and Account Management organisation
• Build leadership layer and develop managers to sustain performance
• Design structure, roles and capabilities to support growth
• Maintain close engagement with senior leadership and key customers to influence outcomes
• Foster a culture of ownership, accountability and high commercial standards
• Establish operating rhythms for focus, visibility and momentum
• Recognise performance and address underperformance promptly
• Lead with energy and clarity to empower teams
• Act as UK market voice within Fresha and translate market insights into company initiatives
• Collaborate with Product, Marketing, Operations, Finance to unlock growth and improve customer experience
• Build relationships across functions and influence decisions with clear recommendations

Key requirements

• Significant commercial leadership experience in a high-growth SaaS, marketplace or tech business
• Track record of delivering sustained commercial growth in fast-moving environments
• Experience building and scaling multi-layered Sales and Account Management teams with managers
• Strong experience in SMB-focused environments with high volumes of customers or transactions
• Proven ability to build high-performing teams and develop commercial leaders
• Strong commercial and analytical judgement translating data into decisions
• Experience building disciplined forecasting, performance management and operating rhythms
• Ability to balance long-term strategy with day-to-day execution
• Clear, credible communicator able to influence senior stakeholders
• Comfortable at all levels from strategy to coaching and customer conversations
• Thrives in fast-paced, high-accountability environments with energy and momentum

• leadership and people-development
• data-driven decision making
• clear communication and stakeholder management
• SaaS/marketplace business leadership
• commercial forecasting and performance management
• data-driven diagnosis and insight translation

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