Senior Commercial Manager, D2C – Change and Go-to-Market

Overview

In this role, you will shape and scale strategic e-commerce initiatives within PlayStation’s global Direct-to-Consumer business. You’ll translate data into commercial decisions, influence product direction, and lead end-to-end pilots from validation to handover. Collaborating with product, engineering, analytics, and other functions, you drive measurable commercial outcomes and build scalable capabilities. You will engage senior stakeholders with clear, data-driven narratives that underpin strategic choices and transformation.

Pay / Benefits

• Hybrid working
• Discretionary bonus opportunity
• Private Medical Insurance
• Dental Scheme
• 25 days holiday per year
• On Site Gym–”,”Subsidised Café”,”Free soft drinks”,”On site bar”,”Access to cycle garage and showers

Responsibilities

• Identify commercial opportunities in Direct-to-Consumer and influence product roadmaps; own pilot design and execution
• Convert complex data into actionable commercial decisions using BI tools and large data queries; prototype AI-driven insights
• Define measurement approaches with Analytics/Data Science to assess performance against business metrics
• Shape ML roadmaps with commercial context and evaluate ML outputs against business objectives
• Lead the full lifecycle of commercial strategies from ideation to go-live and handover
• Influence senior stakeholders with evidence-based narratives and clear recommendations
• Lead global cross-functional decisions and drive change, resolving ambiguity without perfect information
• Build scalable commercial capabilities via reusable playbooks, governance, learning loops, automation, and transfer criteria

Key requirements

• 8+ years in management or strategy consulting or relevant experience in commercial strategy, e-commerce, digital commerce, or product strategy
• Proven track record of delivering measurable commercial impact and driving execution
• Advanced hands-on data analytics skills for exploring and visualizing complex data
• Strong commercial modeling skills and experience building business cases
• Experience with experiment design and measurement frameworks for strategy or feature impact
• Experience leading global cross-functional commercial transformation initiatives
• Experience partnering with Data Science, Analytics, ML, Product and Engineering teams
• Ability to operate under uncertainty and communicate effectively with executives

• Executive communication
• Pace and adaptability
• Constructive challenge
• BI tools
• Data analysis and storytelling with data
• Experiment design and measurement frameworks

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