Paid Social Manager (Clothing) – THG Nutrition

Overview

As Paid Media Lead, you drive the strategic planning and execution of cross-channel paid media, delivering growth and efficiency. You’ll align SLT and finance on plans, scale automation, and expand APAC in partnership with the agency. Your role shapes performance tracking, profitability initiatives, and data-driven decision making. This is a high-impact opportunity to influence global paid media strategy at THG Nutrition.

Pay / Benefits

• 25 days annual leave + bank holidays
• Enhanced maternity and paternity pay
• Compassionate leave (up to 10 days)
• On-site gym
• Staff discount up to 50% on THG brands
• Employee Assistance Programme (EAP) and on-site GP

Responsibilities

• Steer strategic planning across the organisation with a focus on Paid Media integration
• Lead and develop the paid media teams, ensuring coaching and effective performance management
• Oversee annual, monthly, and weekly planning cycles with Senior Leadership and finance
• Drive KPI development and performance reporting to leadership and stakeholders
• Manage cross-channel media investment and advanced measurement approaches
• Champion attribution, data-driven decision making, and profitability improvements (bidding, margins)
• Lead international relationships and scale activation across regions (APAC, UK, Europe, Americas)
• Keep abreast of market trends and regulatory environments to inform planning
• Support wider strategy, group planning, new business and best practice initiatives

Key requirements

• Experience leading paid media strategy and teams
• Strong planning, measurement, and performance management capabilities
• Ability to influence Senior Leadership and cross-functional partners
• Experience with cross-channel media planning and attribution frameworks
• Ability to manage international expansion and multi-region activation
• Comfort with data-driven decision making and analytics tools
• Strong communication and relationship-building skills

• leadership
• collaboration
• strategic thinking
• PPC channel management
• multi-channel paid media planning
• attribution and measurement

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