Head of CRM & Lifecycle — DTC Growth & AI-Driven Campaigns

3Search is seeking a Head of CRM & Lifecycle to own and evolve a CRM program for both retail and wholesale audiences. You will combine hands-on campaign delivery with strategic ownership of the customer lifecycle, shaping Journeys around second purchases, replenishment and cross-sell while driving measurable business impact.

You will lead a high-volume email/SMS programme, applying data-driven segmentation, cohort analysis and testing to continuously improve deliverability and commercial return.

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