Senior Category Manager (BFS) – THG Nutrition | Myprotein

Overview

As Category Manager for Bars & Snacks at THG Nutrition in Manchester, you will drive online commercial performance across global markets. You will tailor the ecommerce strategy, optimise pricing and promotions, and boost customer engagement in line with our omni-channel approach. You’ll base decisions on sales, pricing, and site metrics, identifying growth opportunities and ensuring a strong CX through frequent site audits. This is a fast-paced, mission-driven role that shapes the Bars & Snacks category within a leading ecommerce group.

Pay / Benefits

• 25 days annual leave + bank holidays
• enhanced maternity and paternity pay
• up to 10 days compassionate leave
• volunteer leave
• on-site gym and physio
• staff discount on THG brands

Responsibilities

• Develop and implement bars & snacks strategies to maximise online sales, market share, and profitability.
• Analyse sales data, pricing trends, and site metrics to inform data-driven decisions and optimise category performance.
• Identify growth opportunities using global and regional insights for each market.
• Conduct site audits to ensure optimal CX and category visibility.
• Monitor external market trends and competitor activity to shape category plans and pricing.
• Collaborate with Brand & Marketing to align product positioning with trends and demand.
• Collaborate with Retail, Wholesale, Tiktok & Amazon teams to align omnichannel insights with online decisions.
• Own pricing strategy for assigned categories and optimise pricing with country managers across Myprotein sites.
• Develop and implement promotional plans with digital marketing to drive acquisition and retention.
• Partner with supply chain, production, procurement, finance & logistics to improve stock availability, cost efficiencies, and profitability.
• Support senior stakeholders in optimising locale & sales channel mix and discount strategies.
• Work with customer service to address category-specific issues and maintain a customer-centric approach.
• Establish and maintain territory-level reporting; present insights to leadership; monitor KPIs and adjust strategies.

Key requirements

• Proven experience in Ecommerce, Category Management, or Digital Trading in retail, FMCG, or nutrition/bars & snacks.
• Strong analytical skills with ability to translate data into actionable strategies.
• Commercial mindset with experience in pricing, promotion, and margin optimization.
• Ability to build cross-functional relationships and influence stakeholders.
• Detail-oriented with strong CX and ecommerce best practices understanding.
• Proficiency in analytics tools (BI platforms like Tableau) and ecommerce platforms.
• Strong organizational and communication skills with multiple priorities management.
• Proficiency in Excel; SQL & AI tools desirable but not essential.

• cross-functional collaboration
• strong communication
• data-driven decision making
• Tableau
• Excel
• SQL

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