VP Product

Company: Checkatrade
Apply for the VP Product
Location: London
Job Description:

You’ve found a role that could be your next big move. Here’s everything you need to know about the job and what it’s like to work at Checkatrade. When you’re ready, hit apply and start your journey with us.

We started as the place to find a trusted trade. Now, as we shape the future of home improvement, we’re building the tech to transform that landscape for everyone – better products, smarter data, AI where it actually helps – so trades can spend less time on admin and consumers can find someone they trust, first time. That’s Powering Great Work, and it’s why every team here exists:

Trades spend less time on admin and more on winning work and growing their business

Homeowners get a trusted trade, first time, every time

We get to build products that change homes and lives across the country

As our next VP Product, you’ll shape what Powering Great Work looks like in practice. You’ll own product strategy and delivery across consumer experience, tools for tradespeople, marketplace dynamics and AI, reporting directly to the CEO. The foundations are strong. The opportunity ahead is big.

The job, unfiltered:

Set and own the multi-year product vision and roadmap, turning our growth ambitions into a clear, prioritised strategy the whole business can get behind.

Lead, coach and grow all our Product Managers, building a culture of ownership, curiosity and pace so they can do their best work.

Drive rigorous prioritisation and planning, balancing short-term commercial impact with long-term platform investment.

Lead the use of AI and machine learning across the product, from search and matching to personalisation and automation, and find where it makes a real difference to experience and efficiency.

Work closely with Marketing, Engineering, Design, Data and Commercial so product decisions rest on real user needs and real business outcomes.

Represent the product function in board and investor conversations, explaining the roadmap, progress and trade-offs clearly and confidently.

The fit:

A solid background in senior product leadership: you’ve owned product direction end to end and built strong PM teams from the ground up.

Proven experience in a two-sided marketplace or platform business, and a good feel for supply and demand, network effects and what it takes to grow one.

Experience building and shipping AI-powered product features from concept to production, with a clear view of where the technology adds value and where it’s just noise.

Strong commercial sense, and the ability to connect product decisions to revenue, retention and growth.

Communication that works as well with a cross-functional team as it does in a boardroom.

Don’t self-select out because you don’t tick every box. We’d rather meet you.

What you get

  • Competitive salary, annual bonus & equity scheme
  • Health, wellbeing and learning support
  • Birthday/special day leave, buy & sell holiday scheme
  • 1 week’s paid charity leave, and more

How this goes

  • Screening call with one of our Talent Acquisition Partners
  • 45-minute interview with our CEO
  • Scenario-based interview with senior leaders across People, Consumer, Technology and Leads (120 minutes, split in two)
  • Final stage: case study presentation and interview with our CEO, Chief People Officer, Chief Operating Officer and Chief Technology Officer

Not this one? Stay close anyway. Join the Talent Community and we’ll ping you the second something better fits.

About us

We’re Checkatrade – the UK’s leading platform for finding a tradesperson. With more than 50,000 trades listed and over 6 million reviews, we help homeowners get jobs done right and help tradespeople grow their business.

We’re growing fast, with big plans to become the go-to brand for home improvements. If you care about great work, take pride in the details, and want to make an impact, you’ll fit right in.

Our latest quarterly product release is here

Our latest quarterly product release is here. It highlights the continued focus and effort we’re putting into creating new ways for our tradespeople to showcase their expertise, and help them win more work. Watch the launch video to see what’s new…

Last week we welcomed the very first Checkatrade Trade Advisory Panel, bringing together skilled tradespeople from across the country. We started the session with a simple message, that input from the tradespeople around the table directly influences improvements that benefit the whole trade community. Our goal is clear: to listen, learn, and take action…

Tech talk and a buzzing crowd: Our Checkatrade Tech Meetup was a huge hit!

Shout out to our Engineers Jess Madhavan and Rossana Ventrella for bringing together over 100 brilliant minds last night for our latest Checkatrade Tech Meetup! It was incredible to feel the energy in the room. The questions and ideas from the curious, collaborative, and creative tech lovers who came along prove the scene is thriving…

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Posted: October 3rd, 2026