Our local authority client based in Eseex are urgently seeking an experienced Social Media Officer.
Location – Brentwood and Rochford – 2/3 days office, need to attend both locations. Then other days at home
MAIN PURPOSE
We are looking for a creative and proactive Social Media Officer to join our team and deliver the Council’s priorities. We are looking for someone who is self‑motivated with a flair for creativity and a passion for digital communications and storytelling.
MAIN RESPONSIBILITIES
- Create lively, engaging content across our social platforms including:
- High quality written content both short and long form
- graphic content and imagery for social media, newsletters and Intranet
- smartphone video and photography (recording and editing).
- Schedule, publish and monitor social media content, responding to our audiences in a timely, friendly and human tone
- Monitor media and social media coverage and report back as necessary.
- Ensure the effective use and management of the Councils’ social media channels.
- Identify developments in social media and emerging new platforms, and suggest new approaches.
- Collect, analyse and report on customer insight data for both organic and paid campaigns.
- Support other members of the Communications Team to translate their campaigns into engaging social media content.
- Design multimedia assets for use on social media.
EXPERIENCE AND KNOWLEDGE
- Experience of social media video, image and content production, to deliver engaging digital content.
- Creative management skills to take an idea from concept through to delivery with camera, lighting, sound recording, and editing experience.
- Strong experience in image and video editing
- Experience reporting on social media and digital activity, identifying any trends
- Understanding of communications in a political local government/public services environment.
SKILLS AND ABILITIES
- Ability to work flexibly to meet competing demands to tight deadlines, with exceptional problem-solving skills
- Understanding of managing social media content and scheduling software in a business situation
- Able to translate complex messages into simple, engaging content using a combination of words and pictures.
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