Director, Product Marketing

Overview

In this role, you drive the commercial success of Miratech’s services by turning offerings into market-ready solutions. You will shape GTM strategies, create differentiated value propositions, and enable sales teams to win more business. You’ll connect market needs with offering development, guiding lifecycle management and revenue growth. This role combines strategic vision with hands-on execution in a lean, high-accountability environment. You’ll join a global, performance-driven culture focused on scalable impact and client outcomes.

Pay / Benefits

• health insurance
• language courses
• relocation program
• certification programs
• mentorship
• internal mobility

Responsibilities

• Architect clear solution structures, including portfolio, bundles, and use cases
• Develop standardized naming, packaging, and pricing logic for offerings
• Own end-to-end go-to-market plans for new and existing solutions
• Define target segments, personas, and use cases to clarify positioning
• Create differentiated value propositions and translate technical services into business outcomes
• Build sales enablement tools such as decks, battlecards, and case studies, and train sales teams on offerings and messaging
• Perform other duties as may be required consistent with the purpose of this role

Key requirements

• 10+ years of experience in Product Marketing within technology-driven sectors (IT services, SaaS, cloud, CX, AI, or digital transformation)
• Proven experience developing product positioning, value propositions, messaging frameworks, and GTM strategies for complex B2B technology offerings
• Strong ability to translate technical capabilities into commercial narratives, sales materials, and market-facing propositions
• Solid background in market and competitive intelligence with ability to identify differentiation opportunities
• Experience partnering with Sales, Delivery, Product, Alliances, and Executive teams to enable revenue growth
• Strong analytical capability using commercial, pipeline, and performance data to improve GTM effectiveness
• Excellent English communication skills with ability to create executive-level content and influence stakeholders
• Graduate degree in Marketing, Business, or a related field

• Cross-functional collaboration
• Strategic thinking
• Executive communication and storytelling
• Market intelligence and competitive analysis
• Go-to-market planning and execution
• Product positioning and value proposition development

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