As Account Manager, you will be responsible for managing and growing a portfolio of exhibition clients while proactively identifying new commercial opportunities.
The successful candidate will be confident working to targets, comfortable speaking with senior stakeholders and motivated by building long-term client relationships.
- Deliver and exceed sales targets set by the Group Head of Sales.
- Achieve agreed KPIs across calls, meetings and sales activity.
- Drive new business and identify opportunities.
- Develop existing accounts and maximise opportunities for repeat business.
- Achieve agreed client rebooking targets.
- Maintain a healthy and accurate sales pipeline.
- Build strong relationships with prospects and convert opportunities into revenue.
Account Management
- Act as the main point of contact for allocated accounts.
- Develop trusted relationships with key customer stakeholders.
- Understand client objectives and recommend appropriate exhibition solutions.
- Ensure agreed solutions are delivered successfully and on time.
- Identify opportunities to increase client spend and develop accounts.
- Work collaboratively with colleagues across sales, marketing, data, events and finance.
CRM & Administration
- Keep the CRM fully up to date with all sales activity and pipeline opportunities.
- Work with marketing and data teams to ensure prospect and target lists are accurate.
- Ensure contracts and associated paperwork are completed accurately.
- Support the finance team with outstanding invoices and payments where required.
- Obtain marketing collateral and other information from clients within agreed deadlines.
Competitor & Industry Events
- Attend relevant competitor and industry events to identify new business opportunities.
- Research events in advance and identify key prospects and target organisations.
- Arrange and conduct a minimum of 7 face-to-face meetings per day at competitor events.
- Record and evaluate outcomes, opportunities and potential return on investment.
- Produce post-event reports with recommendations and projected opportunities.
You’ll ideally have:
- Experience selling exhibitions, sponsorship, events or other B2B solutions.
- A proven track record of achieving or exceeding sales targets.
- Strong communication and relationship-building skills.
- Excellent organisational and time-management abilities.
- Strong numerical and written skills.
- Exceptional attention to detail and accuracy.
- A confident and outgoing personality.
- The ability to understand customer challenges and develop creative commercial solutions.
- Strong commercial awareness and business acumen.
- The ability to work independently and take initiative.
- A collaborative approach and the ability to work effectively as part of a team.
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