Overview
As a Junior Content Marketing Manager at Appinio, you will power our global content and brand function, turning research and campaigns into compelling content across channels and markets. You’ll support SEO, AI-enabled discovery, and content operations to boost reach and pipeline. You’ll collaborate with cross-functional teams to ensure on-brand, scalable content that drives measurable impact. This role offers a meaningful chance to shape content strategy in a fast-paced, remote-first environment.
Pay / Benefits
- flexible vacation policy
- work from abroad up to 180 days/year (EU)
- hardware provided (MacBook)
- Deutschland ticket or mobility budget
- Urban Sports Club or ClassPass subsidies
- co-working space access in key cities
Responsibilities
- Create high-quality content and integrated campaigns from diverse inputs (reports, blogs, emails, social, landing pages, sales enablement)
- Own content operations, governance, and brand consistency across channels
- Manage localisation workflows with regional teams for priority markets
- Apply SEO and AI-search best practices to improve discoverability and performance
- Collaborate with GTM stakeholders to activate content in campaigns and channels
- Track content performance and derive insights to optimise future content
Key requirements
- 1–3 years of experience in content or digital marketing, ideally in a B2B SaaS/tech environment
- Exceptional copywriting, editing, and proofreading in English with strong attention to detail
- Experience with content management systems; HubSpot experience is a plus
- Strong understanding of SEO and AI-assisted discovery (AIO/GEO); interest in how trends evolve
- high organization and proactivity
- ownership of content creation and operational workflows
- ability to work in a fast-paced setting
- CMS experience (HubSpot a plus)
- SEO and AI-search optimization
- Publishing platforms and content distribution
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