Senior Digital Activation Executive | Lookfantastic

Overview

In this role, you will drive brand growth through data-driven paid media activity for LOOKFANTASTIC and THG Beauty. You will work closely with brand partners, influencers, and internal marketing teams to plan and execute multi-platform campaigns. You will own mid- and post-campaign reporting to prove ROI and inform future investments. This role offers exposure to retail media, performance marketing, and cross-functional collaboration at a global ecommerce leader.

Pay / Benefits

• 25 days annual leave plus bank holidays
• Enhanced maternity and paternity pay
• Compassionate leave (up to 10 days)
• Volunteer leave (2 days)
• EAP via Bupa
• On-site gym and physio access

Responsibilities

• Manage brand-facing relationships and co-develop data-driven paid media activity with key partners
• Collaborate with influencer team to source assets for media use
• Develop and pitch multi-platform digital media plans to drive partner growth
• Own mid- and post-campaign reporting to demonstrate uplifts and ROI
• Support in securing incremental media investment through persuasive pitches
• Create social-first ad copy with in-house design to deliver asset quality
• Continuously optimise campaigns to meet ROI targets
• Collaborate with wider marketing teams to ensure impactful media delivery
• Demonstrate a commitment to learning and developing media platform expertise

Key requirements

• 2+ years in paid media/digital marketing
• Self-starter and self-motivated
• Presentable brand ambassador
• Competent in META Business Manager and TikTok Ads Manager
• Passion for the beauty and retail media industry

• Self-motivation
• Collaborative mindset
• Effective communicator
• META Business Manager
• TikTok Ads Manager
• Data-driven media planning

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