Overview
In diesem, role you will drive growth in Brown-Forman’s On-Trade portfolio across key accounts and territory, building partnerships with customers and shaping premium brand presence. You will lead account planning, collaborate with UK operations, andRepresent iconic brands like Jack Daniel’s and premium lineups at events. You will use Salesforce for planning and ensure compliance and efficient, value-led sales execution. This is a field-based role with a strong emphasis on relationship-building, strategy, and cross-functional teamwork.
Pay / Benefits
- Total Rewards
- equitable pay structures
- premium benefits
- global company culture
- recognition as a Great Place to Work
- employee development opportunities
Responsibilities
- Cultivate and expand independent On-Trade business within assigned territory
- Drive growth across distribution, value, volume, brand advocacy, visibility and activations
- Champion brand growth for Jack Daniel’s and premium brands (El Jimador, Gin Mare, Diplomatico, Woodford Reserve)
- Develop and execute value-driven business plans with customers to grow volume
- Pursue new business with national/regional wholesale teams and secure key on-premise accounts
- Collaborate with UK operations and On-Trade team to foster a high-performing environment
- Act as On-Trade ambassador at industry events and strategic gatherings
- Manage territory engagements and planning in Salesforce with strong time management
- Create high-impact Account Plans for independent premium influencer accounts for YoY growth
- Plan and optimize budgets/resources with Regional Sales Manager to maximize impact
- Leverage CRM tools and sales processes for efficient operations and performance
- Champion responsible growth with incentive programs under RSM guidance
Key requirements
- Bachelor’s Degree or equivalent experience
- IT and social media experience; MS Office & Google applications
- Strong business acumen; fluent English (spoken and written)
- Strong communication skills (influencing, listening, presenting, writing)
- Self-starter with planning and alignment skills
- Ability to manage multiple projects to deadlines
- Ability to build relationships with stakeholders at all levels
- Collaborative, adaptable, resilient team player
- Full UK Driving Licence (unless in London)
- stakeholder management
- communication
- collaboration
- Salesforce
- CRM platforms
- MS Office
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