Lead Development Representative

Overview

In this role you will accelerate Synopsys growth by delivering qualified leads to the sales team in the UK. You will collaborate with marketing, sales, and product teams to build opportunity pipelines, engage customers at events, and improve lead qualification processes. You will use CRM and social tools to inform strategies and maintain data integrity, driving cross-functional alignment and measurable impact. This is a dynamic, collaborative role with a clear mission to expand market presence and foster customer relationships.

Pay / Benefits

• health, wellness, and financial benefits

Responsibilities

• Support lead qualification, routing, and administration for Synopsys products in the UK
• Engage current accounts to map relationships and uncover use cases
• Generate new opportunities through white spaces analysis and account-based marketing
• Qualify leads and schedule meetings or demos based on technical and sales input
• Collaborate on marketing plans and campaigns; ensure event attendance
• Partner with Sales, Technical, and Marketing teams to hit sales targets
• Identify new market opportunities by profiling prospect accounts
• Maintain data integrity in CRM and provide market visibility
• Report on lead metrics per territory and communicate process improvements
• Participate in territory-specific projects and team duties

Key requirements

• Bachelor’s degree in business, engineering, or related field OR 4+ years’ experience in inside sales/sales/presales of complex technical products
• Technical aptitude or 1 year of experience in an industrial/technical sales environment
• Strong customer service record with proven relationship nurturing
• Experience leveraging social media to engage key decision makers
• Strong telephone etiquette, computer literacy, and familiarity with sales automation tools (e.g., Salesforce.com)
• Understanding of the sales process and ability to qualify opportunities
• Fluent verbal and written English, willing to travel 5–10% for events and customer engagement

• Excellent communication
• collaborative mindset
• proactive and detail-oriented
• Salesforce.com
• CRM systems
• sales automation tools

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