Oliver Wyman – Head of Concept – London

Overview

As Head of Concept in Oliver Wyman’s London Creative Studio, you lead a small team across London and New York to shape strong, persuasive concepts for campaigns and video work. You turn early thinking into clear narratives with sharp reasoning and strong storytelling. AI is integrated to expand ideation and elevate quality, not as a shortcut. You defend ideas, guide the team, and collaborate with cross-functional leads to ensure ideas are executable and impactful.

Pay / Benefits

• Full-time contract with attractive compensation
• Flexible benefits package
• Professional growth opportunities
• Mentoring and training programs
• Inclusive culture with ERGs and CSR activities
• Hybrid work with collaboration in the office

Responsibilities

• Lead a small concept team of Art Directors and Copywriters across London and New York
• Develop, write, shape, and improve campaign, video, and creative concepts hands-on
• Use AI as part of the creative process to support research, ideation, writing, refinement, and concept exploration
• Strengthen the narrative, message, structure, and persuasive logic behind ideas
• Help teams clarify what the idea is, why it matters, and what it is trying to change
• Review early concepts and identify gaps, weak reasoning, or unclear intent
• Coach Art Directors and Copywriters on concept development, storytelling, articulation, and effective use of AI
• Partner closely with the Creative Director before concepts move into approval
• Work with Design Directors, Video Directors, and other Functional Leads to make sure ideas are clear, realistic, and executable
• Help plan workload and priorities across the concept team

Key requirements

• senior creative leader with strong writing instincts
• ability to lead people and also contribute hands-on
• copywriting background with narrative-building skills
• ability to challenge weak thinking and sharpen ideas
• strong judgment and clarity in storytelling and concept development
• comfort with AI as a collaborative tool in the creative process

• leadership
• storytelling
• clear communication
• copywriting
• concept development
• AI-assisted ideation and refinement

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