Wholesale Key Accounts Manager

Overview

In this Key Account Manager role, you will drive growth for lululemon across the EMEA region from the London Store Support Centre. You’ll build and manage strategic partnerships, lead go-to-market execution, and ensure premium brand presence through collaborations, showrooms, and events. You’ll work cross-functionally to optimize assortments, campaigns, and revenue, while mentoring wholesale specialists. This is a chance to shape partnerships that energize stores and communities and contribute to lululemon’s mission of positive change and inclusive growth.

Responsibilities

• Identifies and secures strategic partners and builds long-term brand relationships
• Develops and executes partner strategy aligned to EMEA objectives, delivering revenue and profitability targets
• Owns go-to-market execution (showroom setup, seasonal presentations, order management) in collaboration with cross-functional teams
• Drives brand presence through partner initiatives, branded spaces, and pop-ups
• Leads recruitment, training, and performance management of brand specialists
• Engages partners regularly to drive sales performance and ensure consistent brand execution
• Monitors market trends, competitor activity, and industry developments to inform strategy
• Accountable for sales performance and targets; tracks partner sell-through and optimizes inventory
• Contributes to Monthly Business Reviews (MBR) and executive reporting
• Partners with Brand, Marketing, Wholesale Operations, and Accounts Receivable to improve execution and performance
• Mentors Wholesale Specialist and Coordinator

Key requirements

• Minimum 3 years experience of key account management

• Clear and inclusive communication
• Relationship building and stakeholder management
• Entrepreneurial mindset and proactive problem solving
• Negotiation and partnership development
• Strategic planning and go-to-market execution
• Sales performance tracking and reporting

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